The new model revealed for the first time this week is the Lynk&CO 03 Concept, a mid-size, sports sedan. Shanghai is a natural starting point for the 03 Concept’s story, a true global mega city, and the heart of the Chinese automotive marketplace, where the sedan segment is of utmost importance.
«In China, the sedan segment is a crowded, difficult area to make a mark in, that was our challenge as the design team for LYNK & CO. We started with some clear defining ambitions: to look solid, have an imposing presence and to make a striking visual impression. The result is the 03 Concept, our first LYNK & CO sedan, which encapsulates muscular solid volumes, our unique brand elements and intricate, high-tech details resulting in a design that is bold and sporty», said Peter Horbury, Executive Vice President of Design at Geely Auto Group.
This look is balanced with carefully considered proportions of height, length and breadth to ensure the distinctive LYNK & CO design language is clearly communicated. Achieving this without compromising interior space and the all-important leg and headroom factors has been at the forefront of the 03 Concept’s design. Particular attention has been paid to the details on the 03 Concept, with the signature LYNK & CO style of LED daytime running lights sitting high on the bonnet, and distinctive parallel horizontal lines down the length of the hood to reinforce the car’s front profile.