LEXUS, DISCOVERING A NEW LUXURY
“I want to challenge your perception of what a luxury brand can be.” Simon Humphries, Chief Branding Officer and head of design in the Toyota group, thus introduces “Discover”, a journey to explore [...]
“I want to challenge your perception of what a luxury brand can be.” Simon Humphries, Chief Branding Officer and head of design in the Toyota group, thus introduces “Discover”, a journey to explore [...]