{"id":21264,"date":"2017-04-13T15:02:22","date_gmt":"2017-04-13T13:02:22","guid":{"rendered":"http:\/\/autodesignmagazine.com\/?p=21264\/"},"modified":"2017-04-13T15:34:30","modified_gmt":"2017-04-13T13:34:30","slug":"volkswagen-arteon-design-nei-dettagli-parte-4","status":"publish","type":"post","link":"https:\/\/autodesignmagazine.com\/en\/2017\/04\/volkswagen-arteon-design-nei-dettagli-parte-4\/","title":{"rendered":"VOLKSWAGEN ARTEON, DESIGN IN THE DETAIL \/ PART 4"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-title title fusion-title-1 fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom:0px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><p><span style=\"color: #a0ce4e;\"><strong>BIG WHEELS AND BALANCED PROPORTIONS<\/strong><br \/>\n<\/span><\/p><\/h3><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-1\"><p>On a car that was born by hybridising four-door saloon, coup\u00e9 and hatchback, design of the formal relationships between different elements is fundamental for the success of the initial idea. It is not just a question of tweaking the balance between height (kept down to 1.43 m) and width (standing at 1.87 m), in order to obtain a car body with a feline look, nor of exploiting the MQB modular platform to lengthen the wheelbase to 2.84 m (compared to a length of 4.86 m) generating perfect, pronounced but dynamic overhangs. On the <a href=\"http:\/\/autodesignmagazine.com\/en\/2017\/04\/volkswagen-arteon-il-design-nei-dettagli-2\/\">Volkswagen Arteon<\/a> it is the very design of the roof that produces a well calibrated visual volume: a mass that shifts the look forward, suggesting an acceleratory movement.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><a href=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041302_VW_Arteon_ruote.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[3ba3dc090db4e45fb9f]\" data-title=\"2017041302 VW Arteon Ruote\" title=\"2017041302 VW Arteon Ruote\"><img decoding=\"async\" width=\"573\" height=\"603\" alt=\"Arteon\" src=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041302_VW_Arteon_ruote.jpg\" data-orig-src=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041302_VW_Arteon_ruote.jpg\" class=\"lazyload img-responsive wp-image-21253\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27573%27%20height%3D%27603%27%20viewBox%3D%270%200%20573%20603%27%3E%3Crect%20width%3D%27573%27%20height%3D%27603%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041302_VW_Arteon_ruote-200x210.jpg 200w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041302_VW_Arteon_ruote-400x421.jpg 400w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041302_VW_Arteon_ruote.jpg 573w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 800px) 100vw, 573px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><a href=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041303_VW_Arteon_ruote.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[45645ef30178ea9de43]\" data-title=\"2017041303 VW Arteon Ruote\" title=\"2017041303 VW Arteon Ruote\"><img decoding=\"async\" width=\"849\" height=\"752\" alt=\"Arteon\" src=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041303_VW_Arteon_ruote.jpg\" data-orig-src=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041303_VW_Arteon_ruote.jpg\" class=\"lazyload img-responsive wp-image-21255\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27849%27%20height%3D%27752%27%20viewBox%3D%270%200%20849%20752%27%3E%3Crect%20width%3D%27849%27%20height%3D%27752%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041303_VW_Arteon_ruote-200x177.jpg 200w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041303_VW_Arteon_ruote-400x354.jpg 400w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041303_VW_Arteon_ruote-600x531.jpg 600w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041303_VW_Arteon_ruote-800x709.jpg 800w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041303_VW_Arteon_ruote.jpg 849w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 800px) 100vw, 600px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-2\"><p>This layout interacts perfectly with the line that, as Volkswagen brand design chief, Klaus Bischoff, explains &#8220;runs round the whole perimeter of the car, from the grille to the tail lights\u201d, redefining and lowering the side.<\/p>\n<p>The wheels, finally, can reach a diameter of up to 20&#8243; (against 19&#8221; on the more powerful versions of the Passat) becoming significant, specific reference points, which further refine the way the observer perceives the proportions.<\/p>\n<p>#Arteon @Volkswagen<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><a href=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041304_VW_Arteon_ruote.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[8bbe753a4e3c53c4047]\" data-title=\"2017041304 VW Arteon Ruote\" title=\"2017041304 VW Arteon Ruote\"><img decoding=\"async\" width=\"1100\" height=\"429\" alt=\"Arteon\" src=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041304_VW_Arteon_ruote.jpg\" data-orig-src=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041304_VW_Arteon_ruote.jpg\" class=\"lazyload img-responsive wp-image-21257\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271100%27%20height%3D%27429%27%20viewBox%3D%270%200%201100%20429%27%3E%3Crect%20width%3D%271100%27%20height%3D%27429%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041304_VW_Arteon_ruote-200x78.jpg 200w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041304_VW_Arteon_ruote-400x156.jpg 400w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041304_VW_Arteon_ruote-600x234.jpg 600w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041304_VW_Arteon_ruote-800x312.jpg 800w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2017\/04\/2017041304_VW_Arteon_ruote.jpg 1100w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 800px) 100vw, 1100px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":10,"featured_media":21251,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-21264","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"publishpress_future_action":{"enabled":false,"date":"2026-05-09 08:19:23","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/posts\/21264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/comments?post=21264"}],"version-history":[{"count":0,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/posts\/21264\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/media\/21251"}],"wp:attachment":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/media?parent=21264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/categories?post=21264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/tags?post=21264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}