{"id":29139,"date":"2018-06-01T19:04:26","date_gmt":"2018-06-01T17:04:26","guid":{"rendered":"http:\/\/autodesignmagazine.com\/?p=29139"},"modified":"2018-06-01T19:04:26","modified_gmt":"2018-06-01T17:04:26","slug":"porsche-design-thinking-ahead","status":"publish","type":"post","link":"https:\/\/autodesignmagazine.com\/en\/2018\/06\/porsche-design-thinking-ahead\/","title":{"rendered":"PORSCHE DESIGN, THINKING AHEAD"},"content":{"rendered":"

Maybe there actually is something like hoping the end will come soon, \u201cor at least that\u2019s what I start to think on hearing the same thing for the third time at a trade fair or a car show, when journalists pose what they think is a surprisingly daring question about the future of sports cars\u201d, said Michael Mauer head of Porsche Design. It\u2019s a variant of \u201cWhy should we continue to race cars?\u201d To their way of thinking, sports cars will soon be fossils in a world of electric, self-driving cars.<\/p>\n<\/div>

<\/div><\/div><\/div><\/div><\/div>
\"Porsche\"<\/a><\/span><\/div>
<\/div><\/div><\/div>
\"Porsche\"<\/a><\/span><\/div>
<\/div><\/div><\/div><\/div><\/div>

\u201cThe answer is easy, and for the same reasons as in 2018. It\u2019s fun. There\u2019s pure joy in speed, in physical forces, in what the car can do (if it\u2019s a Porsche), and in what you can do with it. Breaking free from the swarm of autonomous currents. Setting one\u2019s own course. Experiencing the pleasure of authenticity beyond efficiency. Sports cars embody all of these things\u2014now and in the future as well\u201d.<\/p>\n<\/div>

<\/div><\/div><\/div><\/div><\/div>
\"Porsche\"<\/a><\/span><\/div>
<\/div><\/div><\/div><\/div><\/div>

Henry Ford, Ferdinand Porsche, and Ettore Bugatti could hardly have imagined that their motorized carriages would one day brake automatically when a pedestrian steps into the road\u2014while adjusting the deceleration to prevent the car from skidding. It\u2019s still a somewhat open question as to what we\u2019ll be able to do in one or two decades. \u201cBut I\u2019m sure of one thing. There will continue to be very different categories of cars. Practical and pleasure-based. Small and opulent. Elegant and sporty. Sports cars sweep us into a world of emotions. And that\u2019s precisely what we seek. Sensations. Challenges. Beauty\u201d.<\/p>\n<\/div>

<\/div><\/div><\/div><\/div><\/div>
\"Porsche\"<\/a><\/span><\/div>
<\/div><\/div><\/div><\/div><\/div>

What exactly the sports car of the future will look like is a question of possibilities. But it\u2019ll clearly be something extraordinary. A form that adds an exclamation mark to function. \u201cThe sports car will probably also be a Level 6 or Level 7 vehicle. Autonomous and hyperconnected. It\u2019ll probably be able to follow racing lines in the driving styles of popular racing robots or human race-car drivers. But it will have a steering wheel. The option at any time to drive oneself. The sports car of the future will continue to offer the promise of extreme performance. And its exterior will reflect that. The Porsche of even the far-off future will surely be recognizable as a Porsche\u201d. As a car whose genes contain a very special code: 911.<\/p>\n<\/div>

<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":15,"featured_media":29130,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[87],"tags":[],"class_list":["post-29139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-extra-en"],"publishpress_future_action":{"enabled":false,"date":"2026-04-29 18:30:19","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/posts\/29139","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/comments?post=29139"}],"version-history":[{"count":0,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/posts\/29139\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/media\/29130"}],"wp:attachment":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/media?parent=29139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/categories?post=29139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/tags?post=29139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}