{"id":33466,"date":"2019-03-01T19:38:35","date_gmt":"2019-03-01T18:38:35","guid":{"rendered":"http:\/\/autodesignmagazine.com\/?p=33466"},"modified":"2019-03-01T19:38:35","modified_gmt":"2019-03-01T18:38:35","slug":"seat-el-born-the-very-first-time","status":"publish","type":"post","link":"https:\/\/autodesignmagazine.com\/en\/2019\/03\/seat-el-born-the-very-first-time\/","title":{"rendered":"SEAT EL-BORN, THE VERY FIRST TIME"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-1\"><p>Seat el-Born is the first 100% electric vehicle based on the Volkswagen Group MEB platform. A concept car named after one of the most iconic neighborhood of Barcelona. An inspiration for designers and engineers of Seat who have created a sporty vehicle with the most advanced electric technology.\u00a0The el-Born is designed to drive. Its dynamic proportions are enabled by its electric powertrain, pushing the wheels to the four corners of the vehicle and allowing a more vibrant and energetic stance compared to traditionally powered cars.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><a href=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030103_Seat_el-Born.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[a1a8a3d79e0f069d405]\" data-title=\"2019030103_Seat_el-Born\" title=\"2019030103_Seat_el-Born\"><img decoding=\"async\" width=\"1170\" height=\"693\" alt=\"Seat el-Born\" src=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030103_Seat_el-Born.jpg\" data-orig-src=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030103_Seat_el-Born.jpg\" class=\"lazyload img-responsive wp-image-33461\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271170%27%20height%3D%27693%27%20viewBox%3D%270%200%201170%20693%27%3E%3Crect%20width%3D%271170%27%20height%3D%27693%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030103_Seat_el-Born-200x118.jpg 200w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030103_Seat_el-Born-400x237.jpg 400w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030103_Seat_el-Born-600x355.jpg 600w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030103_Seat_el-Born-800x474.jpg 800w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030103_Seat_el-Born.jpg 1170w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 800px) 100vw, 1170px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-2\"><p>\u201cel-Born is the ultimate translation of our emotional SEAT design language into the new world of electrical vehicles. Our Design Team has taken very seriously the challenge of making our first full electric vehicle attractive. I believe that driving electric cars has to be thrilling, has to be fun. We have to make customers fall in love with the idea of the electric car\u201d, said Alejandro Mesonero-Romanos, Director of Design at Seat.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><a href=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030102_Seat_el-Born.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[2d91d9633661efb04ae]\" data-title=\"2019030102_Seat_el-Born\" title=\"2019030102_Seat_el-Born\"><img decoding=\"async\" width=\"1170\" height=\"614\" alt=\"Seat el-Born\" src=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030102_Seat_el-Born.jpg\" data-orig-src=\"http:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030102_Seat_el-Born.jpg\" class=\"lazyload img-responsive wp-image-33459\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271170%27%20height%3D%27614%27%20viewBox%3D%270%200%201170%20614%27%3E%3Crect%20width%3D%271170%27%20height%3D%27614%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030102_Seat_el-Born-200x105.jpg 200w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030102_Seat_el-Born-400x210.jpg 400w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030102_Seat_el-Born-600x315.jpg 600w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030102_Seat_el-Born-800x420.jpg 800w, https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2019\/03\/2019030102_Seat_el-Born.jpg 1170w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 800px) 100vw, 1170px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-3\"><p>Improved aerodynamics play an enormous role along the side of the vehicle, with an air curtain incorporated into the design, an elegant yet practical answer to the conundrum of balancing performance with aesthetic appeal. This is perhaps highlighted in no better way than at the wheels. With 20\u201d wheels, the need to maximise performance was crucial. The turbine design creates a positive flow of air that not only improves aerodynamics but also ventilates the brakes to maintain dynamism. The wheels provide the perfect balance between aerodynamics, heat evacuation and lightness.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":15,"featured_media":33457,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-33466","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"publishpress_future_action":{"enabled":false,"date":"2026-05-09 11:49:31","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/posts\/33466","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/comments?post=33466"}],"version-history":[{"count":0,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/posts\/33466\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/media\/33457"}],"wp:attachment":[{"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/media?parent=33466"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/categories?post=33466"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/autodesignmagazine.com\/en\/wp-json\/wp\/v2\/tags?post=33466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}