Adrian van Hooydonk, Senior Vice President BMW Group Design, and Domagoj Dukec, Head of BMW Design, unveiled at the Concorso d\u2019Eleganza Villa d\u2019Este 2023 the Concept Touring Coup\u00e9, a shooting brake derived from the Z4 and described by Giorgetto Giugiaro, present at the event, as \u201ca BMW with a strong character, with bold lines and a great deal of personality\u201d.<\/p>\n<\/div><\/div><\/div><\/div><\/div>
![\"BMW](\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2023\/06\/2023070402_BMWVanHooydonkDukec.jpg\")
<\/a><\/span><\/div><\/div><\/div><\/div><\/div>How did the Concept Touring Coup\u00e9 come about? <\/strong><\/span> Dukec: \u201cWe wanted a car that expressed how important driving pleasure is to BMW. It is a principle that has always belonged to us and will remain at the heart of all our models in the future\u201d.<\/p>\n<\/div><\/div><\/div><\/div><\/div> At the moment it is a concept car, are you thinking of series production? <\/strong><\/span>
\nVan Hooydonk: \u201cWe thought of a luxury car that would be perfect for long weekends travelling through Europe. A true touring car, ideal for crossing the Alps and coming here to Villa d\u2019Este, leaving everyone speechless and having fun behind the steering wheel. It has everything you need in terms of ultimate exclusivity: it was hand-built in Italy and it has a luggage set made to measure by the Schedoni leather goods factory in Modena.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/a><\/span><\/div><\/div><\/div><\/div><\/div>
\nDukec: \u201cVilla d\u2019Este is an excellent stage to test the public\u2019s reactions. If they were to be very positive, perhaps we might think of a limited series, perhaps less than 1,000 pieces, which would also make road worthiness certification easier and allow each car to be tailored according to customer requirements\u201d.<\/p>\n<\/div><\/div><\/div><\/div><\/div>