Retaining consistency even at times of seismic change and transformation has always been a signature feature of Mazda, a brand which over the years has managed to innovate and reinvent itself while keeping a tight grip on its identity. The transition towards an era that will inevitably be more \u201celectric\u201d, as well as towards a truly global market presence, represents a new chapter in which creativity and that very same proverbial consistency will be truly put to the test. The CX-6e embodies the vision of this delicate transition.<\/p>\n<\/div><\/div><\/div><\/div><\/div>
![\"Mazda](\"https:\/\/autodesignmagazine.com\/wp-content\/uploads\/2026\/06\/2026070302_MazdaCX-6e.jpg\")
<\/a><\/span><\/div><\/div><\/div><\/div><\/div>Purest vision form<\/strong><\/span> Bolder and progressive<\/strong><\/span> Emotions and experiences reinterpreted<\/strong><\/span>
\nIt is not Mazda\u2019s first fully electric car, nor even the first created on the back of the fruitful collaboration\u00a0 with Chinese partner Changan, which has already produced the Mazda 6e saloon: but whereas the latter, the spiritual successor to the Mazda6, had to carry forward a legacy while introducing many new elements, with the CX-6e the team led by Jo Stenuit, Design Director at Mazda Motor Europe, has been able to give shape to its vision of the near future in its purest form.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/a><\/span><\/div><\/div><\/div><\/div><\/div>
\nDesigned at the European style centre in collaboration with the Japanese team, the CX-6e was conceived as a global project, though targeting primarily the Chinese and European markets. \u201cIt was important to create a design strong enough for both markets\u201d, explains Jo Stenuit. \u201cChinese customers often expect a more futuristic and technological design language, which is why the car is more \u201cedgy\u201d, bolder and more progressive than what people normally expect from Mazda\u201d.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/a><\/span><\/div><\/div><\/div><\/div><\/div>
\nThis intention is apparent first and foremost in the proportions, those of a mid-to-large Suv that highlights the sporty nature without over-stating it, evoking cues inspired by European grand tourers, with a long bonnet and an interior that seems to taper towards the rear, athletic yet graceful. And without any desire to imitate a specific model, as Bahram Partaw, Lead Exterior Designer, points out: \u201cWhat interests us is the feeling an object manages to generate. We always try to capture an emotion or an experience and reinterpret it through our own design language. The CX-6e is clearly futuristic and technological, yet it retains elegance and a grand tourer spirit through its almost coup\u00e9-like proportions\u201d.<\/p>\n<\/div><\/div><\/div><\/div><\/div>