Mazda’s first production electric car, the Mazda MX-30, available now for pre-order following its premiere at the Tokyo Motor Show, has been developed for customers who don’t want to sacrifice driving pleasure when they buy an electric car. The car has unique freestyle doors, ecological materials and right-sized battery giving a range of approximately 200 kilometers. With the Mazda MX-30, the Japanese brand continues the Mazda design focus of “less is more” when it comes to the exterior and interior of cars.
The cabin has a sense of oneness, flowing from the top of A pillar to the rear end. The color of the framed top roof makes this feeling even clearer. The freestyle doors give the Mazda MX-30 a distinctive and elegant cabin silhouette, as well as providing customers with easier access to both the front and rear seats. In the interior the brand is also introducing eco-friendly materials and are replacing much real leather with a vegan alternative. There is also environmentally sourced cork featured in the floating center console which provides creative storage space.
Mazda has used the MX prefix on several products that were designed and engineered to challenge the assumptions in the automotive industry at the time. With the MX-5 they created a sporty two seater when the roadster had been dismissed by other manufacturers. With the Mazda MX-30, they have created a completely new EV experience with the Mazda DNA of unique interior and exterior design and great driving dynamics, ensuring that customers, according to brand, are still able to experience the joy of driving for which Mazda is famous.