IVECO, A FUTURE ON THE ROAD
A giant employing more than 35,000 - with 29 R&D centres, 20 production sites, a design centre with premises in Turin and Lyon - entirely given over to realising commercial vehicles and buses [...]
A giant employing more than 35,000 - with 29 R&D centres, 20 production sites, a design centre with premises in Turin and Lyon - entirely given over to realising commercial vehicles and buses [...]
“If it's fine the way it is, why change it?”. That’s the question Dacia designers hear time and again when talking to Duster customers about how to evolve a highly successful model into [...]
It is a tradition, that of Toyota off-road vehicles, which has lasted since 1951, when the iconic FJ40 appeared on the scene challenging Jeep and Land Rover and giving life to a long [...]
The Suzuki GSX-8S is one of the Hamamatsu company’s most recent models and, above all, one of the most recent to have been designed from scratch. Both the Italian and the Japanese HQ’s [...]
“A spaceship for the daily round”. Mitja Borkert, Lamborghini's design chief, doesn't mince his words when talking about the Lanzador, a concept car and the latest creation to come out of the Sant'Agata [...]
Styling updates are frequent in the automotive world: the look is freshened up, certain finishes are changed, details are polished to keep up with the times. In agriculture, everything is different. Vehicles are [...]
It is not James Bond's car, even if the name - 007 – may have misled some. It is much more: it is the first large sedan from Zeekr, the dynamic Gothenburg-based offshoot [...]
The spread of Chinese brands in Europe has gone hand in hand with the efforts of style centres to create innovative shapes and conquer new markets. Companies like the SAIC Group and its [...]
"What makes a car special is its ability to adapt to society's needs even if radical changes have to be made to do so”. Hyundai and Genesis Global Design Centre’s Executive Vice President [...]
Who would ever have imagined a comeback for the legendary Alfa Romeo 33 Stradale? “We bridged a 57-year gap with a project born out of the dreams of the entire Alfa Romeo Style [...]