Stefan Sielaff has been appointed Vice President of Global Design at Geely Group. The designer, formerly head of Bentley styling, succeeds Peter Horbury, who joins Lotus as Senior Vice President of Design. Stefan Sielaff will be based in Gothenburg, Sweden, and will oversee the styling of the Chinese group’s upcoming models.
Stefan has previously worked at the design studios of Audi, Mercedes-Benz and Volkswagen Group and in 2015, became Bentley’s head of design. “We greatly appreciate Peter Horbury’s contribution and dedication to Geely over the past decade. At the same time, we warmly welcome Stefan Sielaff to the Geely family, we believe his years of design experience will further enhance Geely Auto Group’s portfolio of brands with the ultimate goal of providing the best products to consumers,” said Andy An Conghui, president and CEO of Geely Holding Group.