Volkswagen Golf, the shape is in its history
“Designing simplicity is one of the hardest jobs a designer can be given” says Walter de’ Silva, an advocate – since his appointment as design supremo for the Volkswagen group – of a return to [...]
Pininfarina B0, architettura elettrica
Al salone di Parigi, Pininfarina si è comportata come molte case automobilistiche sue committenti. In attesa di svelare l’auto elettrica che costruirà con proprio marchio a partire dal prossimo anno, nell’ambito della joint-venture paritetica con [...]
Citroën C3 Picasso, non-conformist vocation
“Every car should be surprising”. To describe the inception of the latest product of Citroën’s Centre de Création, design director Jean Pierre Ploué starts from the very beginning of the project, leaving the car itself [...]
IED Torino, future visions for BMW
Question the concept of the motor car to such a degree that it becomes something else, something beyond current canons. One could hardly have expected a less radical brief from a brand such as BMW, [...]
Seat Ibiza, spanish pride
When he laid down the foundations for the future Ibiza, Luc Donckerwolke could never have imagined that Project SE 250 would take him to head of Seat design. The year was 2004 and he was [...]
Lancia Delta, a question of class
Immediately after the debut of the Delta HPE ‘concept’ during the Venice Film Festival in September 2006 at Venice’s La Fenice theatre, Lancia’s designers vowed to do their utmost to ensure that the car’s style, [...]
Pininfarina Sintesi, a leap into the future
While the rest of the car industry seems intent on inventing new crossovers, fusing coupés, MPVs, SUVs and saloons, Pininfarina leaves the ordinary behind with its Sintesi, a research prototype where aesthetics, function, man and [...]
Land Rover LRX, modernist inspirations
Once the design of the LRX - the concept car which was to debut at NAIAS 2008 just a few months later - was already defined, Gerry McGovern realised that the chrome plated blade [...]
Toyota iQ, manta ray image
One of the concepts that drew the most attention at the recent Frankfurt Motor Show was the Toyota iQ. The car was presented again at the Tokyo Motor Show in October, where it elicited just [...]
Volkswagen Up!, iconic simplicity
The design of future Volkswagens will be simple yet iconic, expressing images of functional, robust and universal products. Witness to this is a trio of small concept cars, which stood apart from the crowd at [...]