Tesco TS, a time for style
Many businesses will remember the year that has just come to an end as the beginning of harsh times, with dim prospects for the future. There are some, however, that buck this trend and see [...]
Toyota Avensis, european accent
“Europeans go shopping with their eyes”. In the Old Continent, design still ranks among the most influential factors in buying, and it was with this idea clearly in mind that Toyota’s management launched the project [...]
Fiat FCC II, the buggy-speedster connection
An animal moves silently through the forest, perfectly integrated in the natural environment. The designers of Fiat’s Brazilian design centre use a zoomorphic image halfway between an insect and a predator to describe the character [...]
Volkswagen Golf, the shape is in its history
“Designing simplicity is one of the hardest jobs a designer can be given” says Walter de’ Silva, an advocate – since his appointment as design supremo for the Volkswagen group – of a return to [...]
Pininfarina B0, architettura elettrica
Al salone di Parigi, Pininfarina si è comportata come molte case automobilistiche sue committenti. In attesa di svelare l’auto elettrica che costruirà con proprio marchio a partire dal prossimo anno, nell’ambito della joint-venture paritetica con [...]
Citroën C3 Picasso, non-conformist vocation
“Every car should be surprising”. To describe the inception of the latest product of Citroën’s Centre de Création, design director Jean Pierre Ploué starts from the very beginning of the project, leaving the car itself [...]
IED Torino, future visions for BMW
Question the concept of the motor car to such a degree that it becomes something else, something beyond current canons. One could hardly have expected a less radical brief from a brand such as BMW, [...]
Seat Ibiza, spanish pride
When he laid down the foundations for the future Ibiza, Luc Donckerwolke could never have imagined that Project SE 250 would take him to head of Seat design. The year was 2004 and he was [...]
Lancia Delta, a question of class
Immediately after the debut of the Delta HPE ‘concept’ during the Venice Film Festival in September 2006 at Venice’s La Fenice theatre, Lancia’s designers vowed to do their utmost to ensure that the car’s style, [...]
Pininfarina Sintesi, a leap into the future
While the rest of the car industry seems intent on inventing new crossovers, fusing coupés, MPVs, SUVs and saloons, Pininfarina leaves the ordinary behind with its Sintesi, a research prototype where aesthetics, function, man and [...]