HYUNDAI IONIQ 9: A NEW DIMENSION
With the Ioniq 9, Hyundai takes a step forward in defining its own stylistic language, inaugurating a new interpretation of the “Aerosthetic” philosophy. It is not just about aerodynamic research, but a design approach in which surfaces and proportions are created to interact with the air, translating function into aesthetics. The large Korean electric SUV, available in six- or seven-seat configurations, has a drag coefficient of 0.259, an [...]
TUC.TECHNOLOGY: WHEN THE CAR BECOMES SUPER MODULAR
Agility, speed, efficiency. This is how the concepts around which all the activity of TUC.Technology revolves, a deep tech company conceived by the founder Ludovico Campana, who with his company aims to revolutionize [...]
MERCEDES VISION ICONIC, BETWEEN PAST AND FUTURE
Mercedes-Benz has entered a new era of what it calls the “iconic design” period. Representing this evolution is the Vision Iconic show car, which embodies the freedom to think beyond conventions in a [...]
DACIA HIPSTER, AN ALTERNATIVE VISION
An alternative vision, a different product that takes up the idea of the European “E-Car,” which should give a boost to the automotive sector in the coming years. The Dacia Hipster Concept offers [...]
OPEL CORSA, VIDEOGAME FUN
Opel has created a very special concept. It's called the Corsa GSE Vision Gran Turismo, and it's a car designed specifically for the famous driving simulator Gran Turismo 7, the latest installment in [...]
DONGFENG BOX, COMPACT AND BOLD
The end-of-september Auto Torino Show marked the official arrival in Italy of the Dongfeng Group, which, following current practice, is introducing several distinctive sub-brands at once — such as Voyah and Mhero — [...]
JAKOB PETTERSSON: HOW THE NEW CHANGAN’S BRAND DEEPAL WAS BORN
The first edition of the Piemonte Meets China - Turin Automotive Design Award (TADA), was held during the 2025 Turin Motor Show. This award celebrates the stylistic excellence of Chinese car manufacturers and [...]
MINI DEUS EX MACHINA, PERFECT IMPERFECTION
The spark was ignited almost by chance, when the Mini team discovered that Deus Ex Machina had customized a classic Mini together with New York graphic designer Matt Willey. There was no warning, [...]
AVATR VISION XPECTRA, WHEN LUXURY IS EMOTION
"Design is the driving force behind innovation in the automotive world." With these words Nader Faghihzadeh, Chief Design Officer of the Chinese brand Avatr, introduces the concept Vision Xpectra, a car that anticipates [...]