The Toyota Mirai has been declared the 2016 World Green Car of the year at a press conference hosted by the New York International Auto Show. It has been elected by a jury of 73 international automotive journalists from 23 countries.
The Mirai was chosen from an initial entry list of eight new vehicles from all over the world, then from a short list of three finalists that included the winner as well as the new Toyota Prius.
Mr Karl Schlicht, EVP Sales & Marketing at Toyota Motor Europe, commented «As recognized leaders in Hybrid technology, we are truly honoured to have received such an important award. This is a clear recognition of Toyota’s long term commitment to Fuel Cell, a convincing, safe and relevant mobility solution which is leading the way to the development of the ultimate ECO car».
With a focus on the next 100 years of automobiles, Toyota has proceeded with the development of a vehicle that offers a new, unique value. Emitting nothing else than water vapour, the Mirai is a pioneering vehicle that will contribute to a Hydrogen Energy Society. In addition to its advanced fuel cell technology and environmental performance, the Mirai is fun to drive, has a futuristic design that clearly marks it as an FCV, and offers a quiet and comfortable ride.
