Honda Motor Europe has announced the release of five short videos that illustrate what happens when the design of an innovative model, the new Honda X-ADV, is interpreted through the eyes of artists working on different projects.
Coming to Honda dealerships throughout Europe these days, the new Honda X-ADV is the first and only two-wheeled SUV, combines the comfort and protection of a maxiscooter with the dynamic characteristics and the aisle attitude of a maxienduro.
For such an innovative model, in line with Honda’s innovation spirit, a different promotional approach was chosen from the usual, to attract the public’s attention to the new Honda X-ADV. Inspired by the briefings of X-ADV creators, Daniele Lucchesi e Maurizio Carbonara, designers at R&D center of Rome, five artists from all over Europe have been commissioned to express the X-ADV world in their favorite artistic styles.