Mahindra Racing, the only Indian team to compete in the ABB FIA Formula E Championship, today announced the formation of a strategic partnership with Pininfarina and Tech Mahindra. This agreement gives Mahindra Racing access to Pininfarina‟s globally renowned design expertise and Tech Mahindra‟s digital technology prowess.
Pininfarina, will also become a sponsor of the Mahindra Racing Formula E team. This enables the team to leverage Pininfarina‟s legendary design and technology expertise to enhance the performance of its M5Electro race car, currently under development for Season 5 of the Formula E Championship which begins in December 2018.
“We are very proud to be part of the Mahindra Racing Formula E Team and to contribute with our know how and expertise to enhancing the performance of Mahindra Racing‟s cars. This partnership enhances Pininfarina’s passion for racing and exceptional, environmentally responsible automotive performance. We also have developed a profound know how in aerodynamics: our cars have been said to be designed by the wind. We own one of the most advanced Wind Tunnel‟s in the world, a centre of excellence for research and development in the aerodynamics and aeroacoustics field since 1972″, said Silvio Pietro Angori, CEO at Pininfarina.
“The Mahindra Racing Formula E team has had a very successful start to Season 4 leading both the Teams and Drivers Championships after the first three races. We are now delighted to welcome Pininfarina and Tech Mahindra as partners, as we gear up to meet the challenges of this new season and beyond. Combining their design, technology and digital skills will significantly augment Mahindra Racing‟s existing capabilities and raise the bar as far as our performance is concerned”, said RuzbehIrani, President & Chief Brand Officer at Mahindra Group.
