After unveiling the Formentor concept earlier this year, Cupra is going one step further into its vision of electrified performance with the Cupra Tavascan. The sporty brand is now linking its high-performance Dna with new powertrain technology and sophisticated, emotional, expressive design. Bringing together the silhouette of a four-door crossover, with the presence of an SUV and the sleekness of a sporty coupe, the car is the first road Cupra to use a 100% electric powertrain, its proportions accentuated and emboldened by its electric heart, thus offering zero tailpipe emissions.
The vehicle’s exterior mixes performance and efficiency, bringing muscularity and dynamism, tempered against the ability to reduce its environmental impact. The vehicle’s front design emphasises its electric personality with an illuminated Cupra logo that sits low, providing a totally different focal point. Each vent delivers efficiency increases, allowing air to flow smoothly over the body, or internally to cool the battery pack. Airflow is a critical component of the concept car. Its muscular wheel arches house 22” turbine alloy wheels, focused on shifting air cleanly, allowing the coupe SUV to glide, minimising resistance.
At the rear the diffuser provides functional aerodynamics, but also creates an emotional feeling of performance, heightened by the elegant, coast-to-coast rear light, that spans the width of the vehicle, and incorporates the Cupra logo. The Concept’s sculptured exterior lines are mirrored in its interior. A space that mixes material and technological concepts with openness and focus to create a cabin that provides the perfect balance between driver orientation and passenger comfort. The Concept’s interior applies contrasting colours, structural carbon and dynamic approaches to technology and design to provide a high-end, lightweight cabin. Diffused LED ambient lighting greets occupants as they open the doors to the cabin. Stepping inside and the Concept’s interior encapsulates emotion with contrasting leather, carbon and Alcantara.
