POLESTAR, A DESIGN CONTEST FOR THE FUTURE
"It's always nice to interact with young creatives, especially for a nascent brand like ours, and organizing a contest seemed to us the right opportunity and the right way to do it. Maximilian [...]
CAR DESIGN UNDER LOCKDOWN – CHEN ZHENG, CHANGAN
Car design depends on teamwork, in sharp contrast to the social distancing the coronavirus pandemic has imposed. How does smart working change creative activity? What consequences will it have on the form of [...]
CAR DESIGN UNDER LOCKDOWN – ALEJANDRO MESONERO, SEAT
Car design depends on teamwork, in sharp contrast to the social distancing the coronavirus pandemic has imposed. How does smart working change creative activity? What consequences will it have on the form of [...]
CAR DESIGN UNDER LOCKDOWN – MITJA BORKERT, LAMBORGHINI
Car design depends on teamwork, in sharp contrast to the social distancing the coronavirus pandemic has imposed. How does smart working change creative activity? What consequences will it have on the form of [...]
FORD KUGA, MORE SALOON, LESS SUV
“Our customers say that they are ready for an even more emotional design, and in this respect the new Kuga comes right up to expectations. More elegant, lower and roomier, it thrills you [...]
ALFA ROMEO GIULIA GTA, BACK TO THE ORIGINS
Celebrating 110 years of automotive history is no routine event, but when the Alfa Romeo design team sat down to think about how to celebrate it, they had no doubt about what they [...]
AIWAYS U6ION, SIMPLIFIED TECHNOLOGY
The success of a new automotive brand is never a given, but when technological features and good design meet, the challenge becomes even more interesting. While Aiways, the Chinese electric vehicle manufacturer, is [...]
CAR DESIGN UNDER LOCKDOWN – KLAUS BUSSE, FCA
Car design depends on teamwork, in sharp contrast to the social distancing the coronavirus pandemic has imposed. How does smart working change creative activity? What consequences will it have on the form of [...]
CAR DESIGN UNDER LOCKDOWN – GORDEN WAGENER, MERCEDES-BENZ
Car design depends on teamwork, in sharp contrast to the social distancing the coronavirus pandemic has imposed. How does smart working change creative activity? What consequences will it have on the form of [...]
CAR DESIGN UNDER LOCKDOWN – GERRY MCGOVERN, LAND ROVER
Car design depends on teamwork, in sharp contrast to the social distancing the coronavirus pandemic has imposed. How does smart working change creative activity? What consequences will it have on the form of [...]