KIA EV9, VANGUARD CULTURE
Playing with contrasts, constantly innovating, moving at the speed of a startup. Above all, not being afraid to take risks. Kia design has taken a non-conformist approach with its Opposite United philosophy, of [...]
DESIGN HISTORY | FIAT MULTIPLA
It is 25 years since the Fiat Multipla was unveiled at the Turin Motor Show in 1998. Here is the original design story of the Turin MPV and of the 1996 concept car published [...]
GENESIS X TRILOGY, KOREAN LUXURY
"Seven years after the Genesis brand was made autonomous, we have six models on the road, at least six more will debut from 2025 as part of the new electric car portfolio, and [...]
JEEP AVENGER, FUN FOLLOWS FUNCTION
Few automotive brands have such an authentically American image as Jeep does. That is why the Avenger surprises in every respect: apart from being the first pure electric-powered Jeep and the most compact [...]
FERRARI PUROSANGUE, THE POWER OF ELEGANCE
From the very first pencil stroke it couldn’t have been clearer: the long-awaited four-seater, four-door Ferrari, something completely new in the history of the Prancing Horse, would not be an SUV. "Our aim [...]
FERRARI PUROSANGUE, THOROUGHBRED HORSE
A sports car with an unprecedented and innovative architecture that defies any existing classification. This is how Ferrari describes the Purosangue, the first four-door, four-seater production car in the history of the Prancing [...]
LAND ROVER RANGE ROVER, BREATHTAKING MODERNITY
Luxury products aren’t needed, they are desired. And desirability is one of the three founding pillars for the design of the new Range Rover, an expression of modern luxury according to Land Rover. The [...]
POLESTAR, ALEXANDER LUTZ TALKS ABOUT PLANS FOR ITALY
Design at the heart of the brand's philosophy. Polestar is set to debut in Italy within the next months and the head of the brand for the Italian market is Alexander Lutz, a [...]
RENAULT SCÉNIC VISION, FORM FOLLOWS SUSTAINABILITY
Reviewing snapshots from the past helps us understand where evolution is taking us, especially when future decisions are on the line. So Renault had an excellent idea for the preview of the Scénic [...]
TOYOTA BZ4X, ELECTRIC AND SUV
The bZ4X is the first Beyond Zero model, Toyota's family of all-electric cars, to hit the market. A family that promises to become quite numerous according to last December's mega-preview, when Akio Toyoda [...]