Honda – Back to the beginnings
"This year Honda has decided to go back to its roots", declares Nobuki Ebisawa, senior chief engineer at the Honda R&D Centre in Wako, Japan. "In 1964 we made our market debut with the S600, [...]
Nissan Design – Rebirth of an image
The creation and promotion of a powerful brand image was Step One in Nissan's programme for the relaunch and revival of its entire design operation. That programme goes hand-in-hand with the Nissan Revival Plan announced [...]
Nissan Design – Rebirth of an image
The creation and promotion of a powerful brand image was Step One in Nissan's programme for the relaunch and revival of its entire design operation. That programme goes hand-in-hand with the Nissan Revival Plan announced [...]
Renault Talisman – Simplified complexity
From the outside, it looks like a generously proportioned grand tourer, an assembly of broad geometrical surfaces. The real message of the Talisman, Renault's latest concept car, is to be sought elsewhere: in the cabin [...]
Renault Vel Satis – Culture of freedom
We went to meet Patrick Le Quément, Director of Design Industriel Renault, to find out how the Vel Satis, the company's turnaround model, came into being, and what its innovative matrix consists of. "The Renault [...]
Carcerano Triagmos – La berlina New-Tech
A provocatively shaped limousine is the Triagmos, a laboratory on wheels whose parentage is strictly mathematical. For Piero Carcerano, the Triagmos is less a product than the demonstration of a method. Seen at the Milan [...]
B99, Bertone relaunches the Britishness of Jaguar
After the futuristic Pandion presented in 2010, Bertone reveals another facet of its new face with the very realistic and almost conservative B99. We take a closer look. Before we begin, it is only fair [...]
Trial image
The Seat Formula, presented as a working prototype at the Geneva Show, is not simply a minimalist expression of the "barchetta" concept. Much more than that, it is a compendium of future Seat design trends. The [...]
Citroën C6 Lignage – Reconquering nobility
Judging the maturity of the Citroën C6 Lignage concept car at the last Geneva Motor Show, one could have thought it was the fruit of a long and well-researched design process. But it had only [...]
Ugolini Global Design – Conceptual vivacity
"There is a key to victory: prompt action plus powerful ideas. So we're not afraid to take on the giants. Because we offer our customers something extra, something absolutely different". Roberto Ugolini, a 40-year-old mechanical [...]