SUPPLEMENT | LUC DOCKERWOLKE, THE GENESIS OF GENESIS
“Ten years of Genesis. It’s the moment to kick off for the next ten, because we've laid the foundations and now we need to build on them.” Have all your dreams come true? [...]
CAR DESIGN EVENT, KOREA BETWEEN THE PRESENT AND RETROFUTURE
Korean motoring is experiencing something of a “golden age” in its history, and Hyundai Motor Group brands also stood out at the Car Design Event Classic. Created by journalists Des Sellmeyer and Jens [...]
GENESIS NEOLUN, THE PLEASURE OF TRAVEL
Opulence, abundance, technology, sustainability. Interpretations of luxury can be multiple, and Neolun, Genesis’ latest concept car, is linked to formal minimalism: “We asked ourselves what luxury meant for our brand. The answer? Simplicity [...]
GENESIS NEOLUN, A NEW MOON
Genesis unveiled the Neolun, a large electric SUV, and at the same time unveiled a new series of high-performance cars and equipment, the Genesis Magma, for the brand. Neolun is intended to represent [...]
2023 CAR DESIGN AWARDS GO TO GENESIS AND FERRARI (GALLERY+VIDEO)
The design teams of Genesis for the X Convertible concept car, of Ferrari for the Purosangue and Ferrari for its Brand Design Language are the winners of the 2023 Car Design Award, the [...]
GENESIS X CONCEPT, OPEN-AIR LUXURY
An open-air, electric, four-passenger concept car. Genesis, a premium manufacturer in the Hyundai galaxy, presented the X Concept in California, and the choice of location was a natural one, given that this state [...]
GENESIS X SPEEDIUM COUPE, A LOOK INTO THE FUTURE
Genesis, the Hyundai Group's premium brand, unveiled the X Speedium Coupe at Genesis House, a cultural space located in the heart of the Big Apple's Meatpacking District. The concept car incorporates the Genesis [...]
GENESIS G90, TAPE ART FOR ATHLETIC ELEGANCE (VIDEO)
Tape art is identified as a form of street art, evolved from graffiti art, which involves the creation of works of art through the use of adhesive tape of various types. To allow [...]
LUC DONCKERWOLKE TALKS ABOUT GENESIS DESIGN (VIDEO)
"I can say that I design the cars for free, while I get paid for the many meetings". Luc Donkerwolke, Chief Creative Officer of Hyundai Motor Group, describes his work with a veil [...]
LUC DONCKERWOLKE TO LEAD GENESIS BRAND COMMUNICATIONS
Genesis has announced that Luc Donckerwolke is broadening his role to strengthen the brand’s global brand presence. Effective from 1 September 2021, Luc Donckerwolke is Chief Brand Officer and Chief Creative Officer for [...]