LEGO, PASSION AND SUSTAINABILITY
My conversation with William Thorogood, Head of Design, New Business at the Lego Group, is perhaps one of the most interesting chats I’ve had in recent years. Perhaps because of the passion I [...]
THE CITY THAT HAS LEARNT TO LOVE ITSELF, THROUGH DESIGN
When you first arrive in Frankfurt, you usually don’t like it. Partly because of the reputation it’s carried since the post-war period (and the nickname Mainhattan, due to its skyscrapers, doesn’t help), and [...]
MAZDA, THE SOUL THAT CREATES FORMS
The Temple of the Golden Pavilion is Yukio Mishima’s masterpiece and one of the cornerstones of Japanese culture. Among its themes, the almost spiritual quest for the perfect form stands out, beauty seen [...]
LEGO BMW M3 E30, A TRIBUTE TO MOTHER M
Lego and BMW have unveiled the latest set in the Speed Championship collection: a BMW M3 E30 with an exclusive livery. The set pays tribute to the 40th anniversary of a model that [...]
ITALDESIGN HONDA NSX TRIBUTE, A SECOND LIFE FOR AN ICON
A tribute to the original Honda NSX, but also to the man who made it famous: Ayrton Senna. If it is true that every project is born from a convergence of reasons, those [...]
GWM ORA 5: THE MOST VERSATILE
After an initial attempt to officially enter the market in 2021, Great Wall Motor has refined its strategy for Europe and is now ready to arrive in Italy as well—doing so with its [...]
KIA EV2, BIG WHERE IT MATTERS
One of the greatest challenges in designing an electric city car is making sure the driver never feels the "compromise." Limited space, restricted range, stripped-back technology: these are the accusations that have historically [...]
MOTORCYCLES AS OBJECTS OF DESIRE
That motorcycles are the symbol of the lightest and freest journey is certain, but today they also want to continue to be objects of desire, sophisticated in design and refined in aesthetics. At [...]
CAR DESIGN EVENT, KOREA BETWEEN THE PRESENT AND RETROFUTURE
Korean motoring is experiencing something of a “golden age” in its history, and Hyundai Motor Group brands also stood out at the Car Design Event Classic. Created by journalists Des Sellmeyer and Jens [...]