LOTUS ELETRE, REWRITING HISTORY
The team behind the new Lotus Eletre had a tricky job designing the British brand’s first ever SUV. They knew they had to reference the brand’s sports cars but they also wanted to [...]
LOTUS ELETRE, A NEW ERA (DESIGN GALLERY)
Lotus' transformation into a global performance car brand has reached its most significant milestone. The British manufacturer presents Eletre, the first electric SUV in Lotus history. 100% electric, the Eletre SUV shows a [...]
LOTUS EMIRA, BACK TO THE FUTURE
The Lotus Emira is the new mid-engine sports car from the British brand. The Emira has all the features the automotive world has come to expect from a Lotus: sharp design crafted by [...]
LOTUS, A NEW DESIGN CENTRE IN UK
The arrival of the new year has brought a number of changes for Lotus. The British manufacturer has a new design centre: the Geely Design Studio in Warwickshire (UK) has now changed its [...]
LOTUS EMIRA, “A CAR FOR THE DRIVERS” (VIDEO)
"The Emira captures the visual drama of an exotic supercar, with big proportions, a large footprint on the ground and a cabin that sits low between muscular flanks." Russell Carr, Lotus design chief, [...]
STEFAN SIELAFF NEW HEAD OF DESIGN AT GEELY GROUP
Stefan Sielaff has been appointed Vice President of Global Design at Geely Group. The designer, formerly head of Bentley styling, succeeds Peter Horbury, who joins Lotus as Senior Vice President of Design. Stefan [...]