The new Range Rover is here. The fifth generation of the British luxury SUV takes Land Rover’s modernist styling philosophy to the next level, with a contemporary interpretation created by the team of Massimo Frascella, Land Rover Design Director, under the supervision of Gerry McGovern, Jaguar Land Rover Chief Design Officier.
Presence and formality define the Range Rover through the harmony of its proportions, surfaces and lines. All of these elements are part of the Range Rover’s DNA and contribute to its stature. The car is characterized by just three lines: the downward-sloping roofline, the particularly strong and horizontal beltline and the rising sill line. Three well-defined lines that lighten the decidedly important bulk of the model, giving good proportions.
The front has maintained an elegant and decisive style, enhanced by its graphic grille deeper than the previous generation and the headlights that intersect it. The front fog lamps, front radar and parking sensors are all hidden inside the lower opening. The profile is smooth and clean thanks to the contribution of the retractable handles. The rear marks a distinct change with the past. The designers have chosen not to have the slim, vertically developed lights on the side, a trick that offers more formal cleanliness to the side view and that will become a stylistic pillar also on the next models in the Range Rover range.
The styling revolution has also affected the interior, which has been redesigned with an opulent and technological minimalism in mind. Physical buttons have given way to a few neat controls on the central console near the gearshift, while most functions are managed from a large 13-inch floating panel positioned in the center of the dashboard. The color and materials department headed by Amy Frascella then worked to find quality upholstery among leathers, woods and combinations that did not betray the great tradition typical Range Rover.
