Originally it was a machining centre, a place where things were ‘done’, where objects took shape. Nowadays, Workshop 83 in Turin’s Mirafiori is the new headquarters of Fiat Automobiles’ Style Centre, an expression of all [...]
Just as the nascent Audi A5 was about to be signed off, Walter de’ Silva asked the management for a little more time. Not much more, just another month, but decisive in getting the design [...]
In presenting the Iosis concept two years ago at Frankfurt, Ford’s designers promised that the new Mondeo was to be more dynamic and emotive and a product of the Kinetic Design philosophy expressed by the [...]
A great trident set in the centre of an oval grille, a lean, sinuous body with boldly flared arches and a tail view that is all new yet still consistent with the image of the [...]
Presented at the last Bologna Motor Show, the new generation two-seater Smart has been completely renewed, although all the iconic features that have made it so distinctive have been retained. “When the management handed us [...]
“When I started as Renault style director in 1987, the activities of the centre were jokingly divided into exterior design and inferior design. Many things have changed since then”. This anecdote came from Patrick Le [...]
To create a real Italian car again, the sort of car that appeals both at home and abroad because it is highly expressive yet simple, with a design and proportions that are instantly pleasing. This [...]
The dream of extreme sportiness and everyday life, fantasy and reality, the forcefulness of a flattish shape and the huge spaces in an MPV. Among the most appreciated novelties at the Paris Show, the two [...]
The dream of a collector and the mastery of a great coachbuilder have come together to write a new chapter in the history of Ferrari specials. The result is the P4/5, a one-off built by [...]
This is not just a pre-packaged theme but a problem to be solved: think of a future mobility need, then develop an answer. With this highly conceptual approach, unrestrained by limitations, Renault asked the students [...]