From the very first pencil stroke it couldn’t have been clearer: the long-awaited four-seater, four-door Ferrari, something completely new in the history of the Prancing Horse, would not be an SUV. "Our aim [...]
A sports car with an unprecedented and innovative architecture that defies any existing classification. This is how Ferrari describes the Purosangue, the first four-door, four-seater production car in the history of the Prancing [...]
Luxury products aren’t needed, they are desired. And desirability is one of the three founding pillars for the design of the new Range Rover, an expression of modern luxury according to Land Rover. The [...]
Design at the heart of the brand's philosophy. Polestar is set to debut in Italy within the next months and the head of the brand for the Italian market is Alexander Lutz, a [...]
Reviewing snapshots from the past helps us understand where evolution is taking us, especially when future decisions are on the line. So Renault had an excellent idea for the preview of the Scénic [...]
The bZ4X is the first Beyond Zero model, Toyota's family of all-electric cars, to hit the market. A family that promises to become quite numerous according to last December's mega-preview, when Akio Toyoda [...]
The sky is the real roof of a spider and that’s the name of the new Maserati’s roadster, MC20 Cielo (“sky” in Italian). Unveiled today in Modena, it was design in Turin at [...]
Ruben Wainberg has left us. We were advised of this on the day of his passing by Roberto Giolito, his mentor since the mid-1990s, who had noticed the talent of a young Argentinian [...]
A combination of sensual curves and taut lines in an ensemble sprinkled with many technical details. This is “sensual tech”, the new formal language of Renault Design that is embodied by the brand [...]
Unveiled at the Alfa Romeo museum in Arese, driven on the shores of Lake Como: the Tonale is at the same time the first model launched by the brand under the aegis of [...]
