CONCEPT

Fiat Trepiùno, innovazione evocativa

Piccola, tondeggiante, sbarazzina. La Trepiùno svelata a Ginevra ispira simpatia a prima vista e fa appello all’immaginario collettivo riproponendo le sembianze della minivettura italiana per eccellenza, la storica Fiat 500 del 1957. «La sfida era [...]

By |2015-11-26T16:11:55+01:0016 June 2004|ARCHIVE, CONCEPT|

Nissan, Cultural Roots

The 2003 Tokyo Show and the design innovations on the Nissan stand both underlined the company's increasingly intensive search for a distinctively Japanese cultural basis for its automotive products under the aegis of Shiro Nakamura. [...]

By |2015-11-26T11:10:49+01:0018 February 2004|ARCHIVE, CONCEPT|
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