In the framework of Automobile Barcelona 2017, Seat is giving the public a close look at the developments in connected car that the company announced at the recent edition of the Mobile World Congress. Visitors to Automobile Barcelona can get hands-on demonstrations of technologies such as Digital Access, Parkfinder or a simulator that shows what future driving will be like, according to company President Luca de Meo during his keynote address today at the motorshow. In this sense, Luca de Meo, announced that visitors to the Seat stand at the Motorshow can, for the first time, try out the new Waze for Android Auto, Google’s GPS navigation app.

In the next few weeks, Google intends to launch the beta version of this new app, which will be compatible with all Seat cars that are equipped with Full Link. With the addition of one of the most widely-used and best rated navigation apps in its cars, Seat is taking a step forward in offering connectivity technology to facilitate mobility and enhance users’ driving experience. «Seat is increasingly strengthening its position as a front-runner in the connected car. Incorporating the new Waze app for Android Auto in our vehicles is in line with our goal of offering a driving experience that is easy, connected and personalised, and one which enables us to continue to make progress in configuring our digital ecosystem», pointed out Luca de Meo.