The Cupra concept, the brand’s first all-electric road vehicle which is presented in Frankfurt creates a true sense of performance pedigree in a purposeful design, creating a bold statement of what the future of personal mobility can be. The concept car’s sculptured exterior lines are mirrored in its interior. A space that mixes material and technological concepts with openness and focus to create a cabin that provides the perfect balance between driver orientation and passenger comfort.

The concept’s interior applies contrasting colours, structural carbon and dynamic approaches to technology and design to provide a high-end, lightweight cabin. It’s an interior of balance; balance between the driver and passengers, and balance between performance and practicality. The concept brings new ideas to what a Cupra can offer, with the ability to switch its personality to meet the needs of whoever is cocooned inside.