JAGUAR I-PACE, FORWARD MOMENTUM
A new design language? "No," says Ian Callum: "The language remains typically Jaguar. It’s the proportions that have changed. The graphics have a familiar look about them, because we want the user to recognise [...]
HYUNDAI LE FIL ROUGE, SENSUOUS SPORTINESS
There are two ways of looking at Le Fil Rouge, the concept presented by Hyundai in Geneva. The first, at the moment when the Korean company’s designers introduce the concept of Sensuous Sportiness, is [...]
MERCEDES-BENZ A CLASS, THE NEW TARGETS OF PURITY
The secret, says Gorden Wagener, lies in "removing a line". That’s how the head of Daimler design, speaking of Mercedes-Benz's new A-class, explains how "sensual purity 2.5" was achieved. This concept has been part [...]
MERCEDES-BENZ A CLASS, CLEAR FORMS AND SENSUAL SURFACES
The latest iteration (defined 2.5, and already seen on a supercar – the CLS presented a few months ago at Los Angeles) of the Sensual Purity language that has shaped Mercedes design for the [...]
FERRARI PORTOFINO, A 70TH BIRTHDAY FASTBACK
It tips a wink to the California T, this Portofino that carries on its legacy; but in an even more modern, more efficient, perhaps even more Ferrari way. Maranello's coupé-cabrio is totally renewed, from [...]
NEW HOLLAND METHANE CONCEPT, FUELING INNOVATION
The main aim of the Methane Concept presented in the United States by New Holland Agriculture was to create a new tractor, not only stylistically but above all functionally, starting with a methane fuel, [...]
MAZDA CX-5, ESPRESSED ENERGY
Not many years ago, the Mazda designers tended to find their inspiration in nature: first a fish, then a bird, or an impetuous wave. Now that the password is Kodo – the soul of [...]
LAND ROVER RANGE ROVER VELAR, SIMPLICITY AND REFINEMENT
It's the most aerodynamic Range Rover ever, with a drag coefficient of 0.32. Almost a miracle. Because, as Gerry McGovern says, "Bricks aren't very aerodynamic". Perhaps the explanation lies in the fact that the [...]
SEAT ARONA, THE FAMILY COMPLETE
A "baby Suv"? A little breezy crossover? However you want to look at it, the Seat Arona represents, in the words of Alejandro Mesonero-Romanos, "this cycle’s maturity". He is referring to the new departure [...]
THE BEST CONCEPT CARS OF THE 2000S / MERCEDES-BENZ F 015
LUXURY IN MOTION (Auto&Design n.211) From modern luxury to luxury in motion. This is the direction Mercedes-Benz’s design philosophy is taking in the context of the “sensual purity” pursued by [...]