BMW M CONCEPT NEUE KLASSE: DESIGN MEETS PERFORMANCE
Unveiled as a world premiere at the 24 Hours of Le Mans, the BMW M Concept Neue Klasse represents much more than just a show car. It is the stylistic manifesto with which [...]
LEGO BMW M3 E30, A TRIBUTE TO MOTHER M
Lego and BMW have unveiled the latest set in the Speed Championship collection: a BMW M3 E30 with an exclusive livery. The set pays tribute to the 40th anniversary of a model that [...]
BMW i3, BACK TO THE ESSENCE
In the transformation journey undertaken by BMW, the Neue Klasse is much more than a new platform: it is a statement of intent, a paradigm shift articulated primarily through its visual identity. The [...]
BMW i3, NEW ERA
As the second model in the Neue Klasse lineup, the BMW i3 represents a technological leap into a new era. The sedan showcases the German automaker’s new design language, characterized by its signature [...]
BMW iX3, A REVOLUTION IN STYLE AND TECHNOLOGY
When BMW announced that the new iX3 would be an electric car “like no other before it,” the reference was not just about technology. The project was developed around the Neue Klasse platform—the [...]
BMW iX3 AND VALERIO BERRUTI: ART, SOUND AND SUSTAINABLE FUTURE
At Palazzo Reale, in the heart of Milan, the More than Kids / More than a Car conference intertwined art, music, and innovation in a dialogue between Valerio Berruti and Renzo Vitale, Creative [...]
BMW iX3, FROM CONCEPT CAR TO THE ROAD
BMW presented the new iX3 in Munich, an electric SUV based on the Neue Klasse X concept car. A completely revamped design language gives the car a characterful look that faithfully reflects the [...]
BMW SPEEDTOP, THE BEAUTY OF EXCLUSIVITY
At the 2025 Concorso d'Eleganza Villa d'Este, the renowned celebration of historic vehicles on the shores of Lake Como in Italy, BMW unveiled a new exclusive concept car that will later be available [...]
THE NEW HOUSE OF BMW IS BORN IN MILAN
In 1961 the Salone del Mobile was born in Milan and a year later the first Neue Klasse designed by Giovanni Michelotti made its debut. More than 60 years later, therefore, Milan still [...]
BMW X3: NEW ERA
BMW begins 2025 with the launch of the fourth generation of the X3. The Bavarian automaker's midsize SUV introduces a new evolution of BMW's latest design language, offering a fresh interpretation of the [...]