Over the course of its five generations BMW Design has developed a determined style for its mid-size coupés. The design of the new BMW 4 Series Coupé has changed radically from the previous generation, especially in the front grille, while the number of general lines that make up the model has decreased. The front grille now develops vertically, recalling some models from the past and defining a new stylistic course for the German premium brand. We will find it on other cars that will arrive in the future. The grille tilts forward extending almost to the lower edge of the front apron, and its standard air intakes have a mesh structure.

This new element is framed by two three-dimensional structures, available in satin or gloss finish depending on the version chosen. As with the headlight contours, the arrow-shaped lines of the bonnet cross at the centre of the grille, which has now become the dominant element of the entire front. The flanks of the new BMW 4 Series Coupé are shaped by sculpted, taut surfaces and the subtle window graphics with matte black edges and an elongated roof line running gently down to the tail complete the style.

The interior design has been updated in line with the stylistic canons and technological equipment of the latest BMW models. Standard equipment includes, for example, sports seats for driver and front passenger and an advanced, connected infotainment system. The elegantly designed dashboard structure is based on horizontal lines. The new interior design offers a clear surface layout. This accentuates the feeling of spaciousness in the cabin and promotes concentration on the road. The dashboard has a modern, lightweight appearance, and its horizontal lines, plated battens and contours extending to the doors give a feeling of width and elegance.