“The F-150 is already the most popular pickup truck in the real world, and this F-150 Rocket League Edition is set to become the most popular truck in the video game world as well,” says Ehab Kaoud, head of design for Ford vans and pickups. The project follows what the American manufacturer has done with Team Fordzilla, the group of designers, engineers and gamers who created the P1 race car for the Forza Motorsport video game. According to the Entertainment Software Association, a trade association for the gaming industry, more than 214 million Americans play video games and three-quarters of all US households have at least one gamer in the home. The Rocket League Championship Series Winter Majors Driven by Ford continues every weekend in February and can be seen on both Rocket League’s Twitch and YouTube channels. The new Ford F-150 is built at the Ford Truck Plant in Dearborn, Michigan, and the Kansas City Assembly Plant in Claycomo, Missouri.